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If you care about investing in companies who focus on fair labor practices, a sustainable planet, or good corporate behavior, Motif makes it easy to ensure your invested dollars align with your values. Motif has the edge over Stash in terms of the depth of themes available as well as its business model; Motif makes money from transactions whereas Stash charges a monthly fee regardless of whether you are buying or selling. Motif charges transaction fees for brokerage services when traders purchase stocks or motifs and subscription fees for customers who enroll in Motif Blue, its automated portfolio management service.
Open a Motif Account. Motif Blue is an automated investing product that allows users to add holdings to their motifs biweekly, monthly, quarterly or annually without paying additional commissions. Investors considering Motif Blue should compare the service to robo-advisory firms that automatically manage and rebalance portfolios.
Investment in Motif Blue is restricted to professional motifs created by the company as well as motifs you created yourself as opposed to motifs created by others, which is not permitted. For investors who wish to regularly at no cost add to their positions, Motif Blue is a winner, especially when compared to the ongoing transactions costs that would otherwise be charged at a traditional broker. Motif does offer various innovative products, such as Horizon motifs that are commission-free, professionally built asset allocation models that target investment maturity in a certain time frame while accounting for risk tolerance.
However, research, back-testing tools and other features freely available on platforms like thinkorswim are not abundant at Motif. Motif is virtually without competition when it comes to offering investors a low cost way of building a portfolio aligned with a theme or causes they care about. Transaction fees are low and flexibility exists to invest in fractional shares.
Motif also caters to the more hands-off investor who wants an automated portfolio management solution. Self-directed investors may find the tool suite Motif provides to be disappointing but overall Motif earns high marks for its platform and pioneering motif product. Investors can easily customize motifs that provide exposure to energy, entertainment, leisure, travel, gambling, labor equality, sustainable earth, technology, social media, and a wide range of additional categories.
For its automated portfolio management service, Motif has a subscription model that is in line with the fees charged by competitor robo-advisors, such as Betterment. Self-directed investors looking to customize portfolios to themes or causes they care about will find Motif has extensive capabilities to provide a great solution at low cost.
Investors with smaller account balances and those looking to invest in initial public offerings will also be well served at Motif. For automated portfolio management, Motif Blue is a nice starter product though other robo-advisory firms, such as Personal Capital , may be better suited to investors looking for advanced capabilities, such as tax-loss harvesting, as well as access to live advisors.
Self-directed investors looking for powerful screening tools or to trade options or futures may also better served elsewhere, such as at Interactive Brokers. Your email address will not be published. Save my name, email, and website in this browser for the next time I comment. Search for:. Personal Capital Re YieldStreet Review.
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Please note that comments below are not monitored by representatives of financial institutions affiliated with the reviewed products unless otherwise explicitly stated. Motif investing is an intriguing investment platform that combines the roles of online broker and portfolio manager and integrates them with idea generation and thematic modeling. Consumers use the platform to build portfolios around particular motifs, or themes, which are similar to exchange-traded funds. Motif Investing has emerged as an alternative to robo-advisers like Betterment and Wealthfront.
For anyone trying to determine what is the best online trading platform, this Motif Investing review offers a candid look at the platform, its benefits to investors and the associated costs. Investors can purchase individual securities and take part in initial public offerings. The other option is to create what is known as a motif.
Motifs are customized portfolios with up to 30 stocks or ETFs based on a specific investment idea. Each motif is weighed according to the percentages of each stock that a person wants to own in these portfolios. Investors can also purchase motifs created by professional investors and community participants.
Many motifs are linked to a specific investment sector or investing trend. For example, there are motifs for high-dividend stocks and recreational cannabis and ETFs linked to global oil production. Motifs can be based on specific sectors, income strategies, global investment trends, investor values, asset allocation or traditional trading strategies. Compare With Competitors: Betterment vs. Using the motif investing strategy offers investors some distinct benefits.
Here are the advantages of using Motif Investing:. Motif might not be the best trading platform for you due to a few drawbacks. Before committing to using this investing tool, check out the disadvantages of using Motif Investing:. Motif Investing is best for investors who want to own fractional shares of ETFs or stocks. Read More. Every day, get fresh ideas on how to save and make money and achieve your financial goals.
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The company raised a $40 million Series E round of funding in January of , putting the company's pre-money valuation at $ million. Motif was a cross between roboadvisor and DIY investing platform, and investors couldn't understand their value. The term “motif” never. While companies like Betterment and Wealthfront have built sizable holdings by creating automated investment tools that purport to better.